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Product manager
Our thinking
Insights, strategy, and perspectives from the Day One team
Abigail Stuart challenges ageism in agencies and argues that the drive and fresh thinking employers want have nothing to do with age.
Our team shares its predictions for data insights and marketing in 2025, from integrated insight ecosystems to hyper-personalisation through AI.
How Sanofi and Day One used AI alongside traditional research to understand patient and HCP needs for a medicine five years from launch.
With only a third of launches meeting first-year expectations, agile brand tracking gives pharma the real-time insight to course-correct fast.
Hannah Mann shares practical advice for insight leaders adopting AI, from using AI agents on client work to the guardrails that keep it safe.
Day One's custom-built AI agents work alongside researchers at every stage of a project to help teams get further, faster.
Our quantitative experts explore how AI and real-time analytics will overhaul traditional quant research and blur the line with qual.
